The Original Korean Beauty Brand: Innisfree

Showcasing the Natural Wonders of Jeju Island

Founded in the year 2000, Innisfree, South Korea’s first all-natural beauty brand, has since grown to become a global presence and a leader in the beauty and skincare market.

Innisfree is an eco-friendly brand and strongly advocates for health and purity in their products. They source their ingredients from a beautiful island off the southern coast of South Korea, Jeju Island. Jeju Island is a beautiful retreat for tourists and local residents to enjoy any time of the year, and also has a UNESCO World Heritage Site, the Jeju Volcanic Island and Lava Tubes.

Starting all the way back in 2003, Innisfree has used only eco-friendly packaging and has since come out with multiple product lines that have become skincare staples for people all around the world. With natural ingredients and eco-friendly packaging, Innisfree has developed household product lines that include the Green Tea, Orchid, and Volcanic lines.

Innisfree’s worldwide bestseller is their Green Tea Seed Serum. A serum is a light hydrating moisturizer enriched formulas full of essential nutrients. It is also packed with Jeju Green Tea leaf extracts and nutrients that have been extensively researched to provide recharging hydration and a smooth finish.


Additional to the serum, their Green Tea Balancing Cream is also an exceptional all-natural moisturizer. This cream is a thicker formula while retaining all the nutritional benefits of Green Tea Seed leaves. The seed extract components of the formula provide a moisture ‘lock’ that helps your skin retain a dewy look all throughout the day. This cream works great as a night cream but also helps rehab your skin throughout the day under makeup.

Another signature line by Innisfree is their range of Jeju Volcano extract products. The Super Volcanic Pore Clay Mask is their third top bestseller and contains real and natural Volcanic scoria, which is an ingredient that adheres exceptionally well to sebum (I’ve explained sebum previously in this article) and is an excitingly effective natural pore-cleansing element for oily/combination skin.



Playing a huge role in my skincare routine is makeup remover. The Apple Seed Lip & Eye Remover is a gentle makeup remover that instantly removes and breaks down stubborn long-wearing makeup. Best of all, this makeup remover cleans no oily residue, leaving skin feeling fresh and ready for cleanser.

Perfect for those with oily skin, the Jeju Volcanic Pore Cleansing Foam is designed to eliminate oil, dirt, makeup and other impurities clogged in pores. After cleansing, skin will feel incredibly soft, clean and matte.

Working as a toner, the Green Tea Balancing Skin EX helps maintain the skin’s moisture barrier to ensure a healthy and normal sebum production, while gently exfoliating the skin. Apply right after cleanser two to three times a week.

On the days when you’re not using toner, sub it in for this ultra-hydrating facial mist. The Jeju Sparkling Mineral Water Mist is a great way and fun way to feed thirsty skin. After cleansing, give your face a couple of spritz of this mineral water-infused mist. Besides moisturizing and hydrating your skin, this superstar product also freshens up the look of makeup and also sets it.


Interested in giving Innisfree a try? is blessing everyone with a bundle deal for a limited time only! Receive 20% off the whole Innisfree Collection with a purchase of two or more items when you use the code: “InnisFREE“.


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